They may be free, but frree sure pay. While it may not come as a surprise that F2P as free to play is often abbreviated moneh big business at the end ofthe Year of Fortnite, the sheer size of it can hardly fail to impress. Credit: SuperData. The vast majority of F2P revenue comes from Asia. Powerhouse companies like Tencent have been pushing their many microtransaction-based games. The top titles there are nearly all parts how do free titles make money a series, and all lean heavily toward the Western and console-based, with only pennies comparatively going to Asian markets. Lastly, it would be neglectful not to mention the explosion of viewership on YouTube and Twitch, which together formed half of all gaming video revenue, with Twitch ahead by maoe considerable margin.